3 months ago
Soho Works is recruiting a marketing and events manager for one of its London sites.
Responsible for driving acquisition, engagement and retention, as well as supporting with membership and marketing initiatives on a regional and global level. This position will own the marketing and events effort at their given site.
Educate and build awareness of Soho Works
* Uphold operational and membership requirements with a robust marketing plan for Soho Works in the UK, supporting at a global level as required
* Communicate the Soho Works brand and lifestyle to larger organisations, highlighting its culture and benefits
* Understand target companies' business needs, develop proposals and accurately articulate Soho Works’ value proposition at an executive level
* Help the head of marketing and events on data capture strategy
* Work with the head of marketing and events to define influencer marketing strategy
* Work with the wider content team to define the ongoing strategy for member-facing websites, email campaigns, and any printed collateral
* Develop key relationships and support outbound partnerships to drive engagement
* Compile data and metrics to support all business decisions, and report achieved KPIs to the head of marketing and events each month
* Ensure consistent and on brand messaging across all business touchpoints
* Conceptualise and run both internal and external events for Soho Works members as well as the wider community
* Manage inbound events queries and liaise with hosts to ascertain their requirements
* Coordinate staffing requirements for programmes and events
* Coordinate suppliers, handle member queries and troubleshoot on the day of the event to ensure its smooth running
* Track engagement, gather feedback, analyse and optimise the site’s monthly events schedule
* Be a creative thinker who looks outside of the box to find solutions to meet the growing business needs
* Brand ambassador delivering the Soho Works story and value proposition at both internal and external events
* Report dually to UK head of marketing and events and site general manager
Culture & Benefits…
* We want to create the kind of environment that encourages personal growth, experimentation and transparency.
* Everyone in the team gets a free Every House membership to Soho House, pension, health insurance and a learning budget.